Blog

August 1, 2018

5 Tips for Choosing Between Pay Per Call Networks

Modern marketing campaigns often focus on Internet-based strategy through social media or pay-per-click advertising. By doing so, they miss out on one of the oldest and most effective commerce schemes in the world: Pay Per Call marketing. Did you know mobile searches will account for more than 70 billion prospect calls to businesses in 2018… View Article

March 24, 2015

Avoiding Pay Per Call Fraud

If you weren’t able to catch the action of LeadsCon don’t worry. We are here to fill you in on affiliate call fraud. Eric Evans, of HyperTarget Marketing moderated a panel at LeadsCon on this very topic. Here are some of the basics of what you need to keep in mind when trying to avoid… View Article

January 8, 2015

How Pay Per Call Performance Marketing Really Works

Pay per call performance marketing is a relatively new advertising strategy. While many people know what pay per click advertising is and how it works, few truly understand the concept of pay per call. The importance of pay per call marketing has steadily been increasing amidst the growing relevance of the mobile phone to our… View Article

May 10, 2018

How to Get Pay Per Call Leads

Pay per call leads is the newest way of acquiring highly qualified, ready to buy customers. It’s gaining ground in the digital marketing world and has the option of providing offline marketing. If you’ve tried pay per click or other digital advertising and had no success, pay per call is a great option to look… View Article

May 24, 2018

How to Use Pay Per Call Advertising to Your Advantage

Over 3 billion people have access to the internet today. Each of them represents a potential sales opportunity for your business. To that end, all kinds of digital marketing efforts have exploded online. Social media, content marketing, pay per click and more. One of the most effective ways to acquire quality leads and drive revenue… View Article

June 11, 2015

HyperTarget Attends Affiliate Summit East

HyperTarget Marketing Participates in Affiliate Summit East: “Meet Market” Director Eric Evans and the HyperTarget Marketing Team Discuss Pay-Per Call Marketing Sunday, August 2, 2015 New York, NY The New York Marriott Marquis 12:00pm-6:00pm in the Westside Ballroom Salon 1-4 & Foyer FOR IMMEDIATE RELEASE: HyperTarget Marketing 213.973.9905 info@hypertargetmarketing.com New York, New York – HyperTarget… View Article

January 19, 2015

Important Things for Performance Marketing in 2015

Performance marketing and affiliate marketing has been a rapidly growing in the past several years, making the use of search engine marketing more important than ever. Content and social media are great mediums that must be used in the coming year, and it is more important than ever to have a mobile optimized and efficient… View Article

July 18, 2018

Inbound Calls Vs Outbound Calls- What’s the Difference?

It doesn’t matter in what industry you work, a phone call is just that. This might come as a surprise to you but, that’s not how it works. Yes, at the end of the day you’re reaching someone. But, making and receiving the call isn’t the same thing. You must’ve heard the terms inbound and… View Article

February 25, 2015

LeadsCon Panel Discusses Affiliate Call Fraud

HyperTarget Marketing Participates in LeadsCon Panel: “The New Elephant in the Room: Affiliate Call Fraud” Director Eric Evans Joins Other Industry Leaders to Discuss Pay Per Call Fraud Tuesday, March 3, 2015 Las Vegas, NV The Mirage Hotel and Casino 3:40pm-4:20pm in the Grand Ballroom BC FOR IMMEDIATE RELEASE: HyperTarget Marketing 213.973.9905 info@hypertargetmarketing.com Las Vegas,… View Article

January 2, 2015

Meet the HTM team at Affiliate Summit West

The pay per call team from HyperTarget Marketing will be attending Affiliate Summit West in Las Vegas, January 18-20.  If you are planning to attend, get in touch today to schedule a meeting!