Privacy Policy

Effective date: June 7, 2026. This version replaces all earlier versions of this policy.

HyperTarget Marketing cares about your privacy — not just because our lawyers say we have to post this, but because our business depends on safeguarding the personal data that consumers, advertisers, and publishers share with us. If anything here is unclear, email privacy@hypertargetmarketing.com and we will be happy to help.

This Privacy Policy explains how HyperTarget Marketing (“HyperTarget,” “we,” “us”) collects, uses, discloses, and shares information when you visit hypertargetmarketing.com (the “Site”), submit a form, call a number promoted by us or our publishers, or participate in our pay-per-call and lead-generation network (the “Services”). Read it together with our Terms & Conditions. By using the Site or Services you agree to this Policy.

1. Who we are

HyperTarget Marketing is a performance-marketing network. We connect consumers who respond to advertising — online and offline — with businesses that can serve them, primarily by routing qualified inbound phone calls and leads to those businesses. We operate this Site, owned-and-operated advertising brands, and a network of independent publishers.

2. Information we collect

• Identifiers and contact details — name, email address, telephone number, postal address or ZIP code, and company information for advertisers and publishers.
• Inquiry and commercial information — the service you are interested in, details you provide on forms or calls, campaign and vertical information, and transaction records for network participants.
• Internet and device activity — pages viewed, links clicked, referring URLs, IP address, browser and device type, collected through cookies, pixels, tags, and server-to-server tracking.
• Approximate location — ZIP, city, and state you provide, or derived from your IP address.
• Calls and consent records — call metadata (number, time, duration, source), and where permitted by law, call recordings or transcripts; records documenting your consent to be contacted.
• Inferences — limited inferences such as your likely service interest.

We do not intentionally collect sensitive personal information (such as government IDs, financial account numbers, health information, or precise geolocation) unless specifically disclosed at the point of collection.

3. Sources of information

We collect information directly from you (forms, emails, calls); automatically through cookies and similar technologies; from the publishers and marketing partners who referred you; and from service providers such as analytics, call-tracking, fraud-prevention, and consent-verification vendors.

4. How we use information

We use information to operate the Services and route your inquiry or call to a business that can help you; to contact you about your request; to respond to questions; to verify and document consent; to detect and prevent fraud; to measure and improve advertising, campaigns, and Site performance; to pay and manage publishers; to comply with legal obligations; and to operate and improve our business.

5. How we disclose, sell, or share information

Depending on the campaign, we may disclose, sell, or share the information described above with: advertisers and businesses that may contact you about your inquiry; call centers and lead- and call-distribution platforms; advertising and marketing partners, publishers, and networks; analytics and attribution providers; fraud-prevention and consent-verification vendors; our own service providers; and others as needed to comply with law, enforce our terms, protect rights and safety, or in connection with a corporate transaction. Some of these disclosures may be considered a “sale” or “sharing” of personal information under certain state privacy laws — you can opt out as described below and on our Do Not Sell or Share page.

6. Independent businesses

The advertisers and service providers we connect you with are independent third parties. Once your information or call reaches them, their own privacy policies and practices apply. To stop contact from a particular business, you can ask that business directly, in addition to using the choices below.

7. Cookies, analytics, call tracking, and advertising

We and our partners use cookies, pixels, tags, and call-tracking technology to operate the Site, attribute calls and leads to their source, perform analytics, enable advertising and retargeting, and detect fraud. You can control cookies in your browser; some features may not function properly without them. Global Privacy Control (GPC): where required by law, we treat a recognized GPC browser signal as a valid opt-out of the sale or sharing of personal information for that browser and device.

8. Calls, texts, emails, and consent

When you submit a request with the required consent disclosures, you may be contacted by us and by participating businesses by phone, text, and email at the contact information you provide, including through automated technology where you have consented. Consent is not a condition of purchase. You may revoke consent at any time: reply STOP to texts, use the unsubscribe link in emails, ask any caller to add you to their do-not-call list, or email privacy@hypertargetmarketing.com. Where permitted by law, calls may be recorded for quality, training, and verification.

9. California privacy rights

California residents have rights under the California Consumer Privacy Act (as amended) to know, access, correct, and delete personal information, to opt out of its sale or sharing, to limit use of sensitive personal information, and to be free from discrimination for exercising these rights. See our California Privacy Notice and Do Not Sell or Share page.

10. Other state privacy rights

Residents of states with comprehensive privacy laws (including Texas, Virginia, Colorado, Connecticut, Utah, Oregon, Montana, Florida, Delaware, New Jersey, New Hampshire, Nebraska, Minnesota, Maryland, Tennessee, Iowa, Indiana, Kentucky, and Rhode Island, among others) may have similar rights to access, correct, delete, and obtain a copy of personal data, and to opt out of targeted advertising and the sale of personal data. To exercise any of these rights, email privacy@hypertargetmarketing.com with the subject “Privacy Request,” or use our Do Not Sell or Share page. If we deny a request, you may appeal by replying to our response.

11. Children’s privacy

The Site and Services are intended for adults 18 and older. We do not knowingly collect personal information from children under 13 (or under 16 where applicable law sets a higher threshold). If you believe a child has provided us information, contact us and we will delete it.

12. Data retention

We retain personal information for as long as needed to provide the Services, document consent, comply with legal obligations, resolve disputes, prevent fraud, and enforce agreements. When information is no longer needed, we delete or de-identify it.

13. Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information, including encryption in transit. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

14. Changes to this Policy

We may update this Policy from time to time. We will post the updated version here with a new effective date; changes are effective when posted.

15. Contact us

Email privacy@hypertargetmarketing.com (subject “Privacy Request”), or write to: HyperTarget Marketing, 12600 Hill Country Blvd, Suite R-275, Austin, TX 78738.