February 25, 2015
Blog
November 1, 2010
Lexington Law
Lexington Law was looking to increase the number of phone leads for their specialty, credit repair. Hypertarget Marketing successfully built a marketing mix that continues to drive high quality phone lead on a daily basis.
February 25, 2014
Live Chat – A Must Have For Any Sales Team
In the old days an 800 number was absolutely essential for any nationwide sales team. The consumer came to rely on the toll-free number as a way to reach out to a company to ask question or place an order, while avoiding high long distance charges. Now, a new kind of communications platform is rising… View Article
April 17, 2014
Market To Previous Customers Or Pay The Price
Previous customers are may be the most overlooked and undervalued of all lead sources. This much can easily be proven simply by reviewing the number of companies offering customer acquisition versus the number which offer customer retention and relationship development. But placing your primary marketing focus on acquiring new customers is nothing more than a… View Article
June 9, 2014
Marketing – Most Companies are Doing it Wrong (Seriously)
Most companies would like better results from their marketing efforts. After carefully designing a campaign, and releasing it into the wild, it is not uncommon for a business to find that their expectations for the campaign’s results are not met. One of the primary reasons for this is that the majority of companies fail present… View ArticleApril 24, 2013
Marketing Resources
The following websites are intended as resources for those interested in learning more about marketing, business, and lead generation. HyperTarget Marketing does not endorse, own, or maintain these websites. Click one of the links below to visit an external site. Entrepreneur.com – Marketing strategies and ideas for businesses. MarketingWho – A marketing links directory. Lead… View Article
April 10, 2014
Master The Message – Positioning Can Make Or Break A Campaign
One underutilized idea in the world of performance marketing is positioning. Positioning is not just the product or service you market, but it is the way in which you present your product or service to your customers. Some good examples of positioning include a national soda brand which uses bikini clad models to sell their… View Article
July 5, 2014
Maximize Your Marketing Efforts
Marketing is a funny animal, especially when it is in the form of content marketing. It is certainly not the most difficult concept in the world by any stretch of the imagination and yet it is not such an exact science that business gurus are mastering it the way they would master something like the… View ArticleJanuary 2, 2015
Meet the HTM team at Affiliate Summit West
The pay per call team from HyperTarget Marketing will be attending Affiliate Summit West in Las Vegas, January 18-20. If you are planning to attend, get in touch today to schedule a meeting!
August 5, 2013
