People often ask us what they need to do for SEO. It’s a complicated answer. We often try to simplify it by saying that SEO is really just good marketing. You need good content and people talking about that content (links). However, as the conversation progresses, they often get frustrated with the multitude of ways to execute this. There is no one answer that is right for every website, just as every business grows in its own unique way. However, the good folks at Search Engine Land have put together this chart that really spells out what you need to know. If you pay attention and reference this as you build your strategy, there is a good chance you will be on the right track to building a long-term, high quality site that will rank well with relevant users, no matter what category or niche your site falls into. Enjoy!